Low-rise jeans, body glitter, and Crystal Light in a water bottle full of vodka: For my teenage self --and many other Americans who lived through the late '90s and early 2000s -- this was the winning ...

Shifting sentiments toward alcohol and high-proof beverages that could more or less double as nail polish remover are changing the way legacy brands reach their target audiences. Brands like Seedlip ...

CHICAGO--(BUSINESS WIRE)--Nearly one-in-five Crystal Light fans use the product as a mixer for their cocktails 1, proving it’s no secret that the signature zero-sugar refreshment has been a trusted ...

The new year sparks a refresh not only for consumers but also for Kraft-Heinz’s powdered flavor enhancer, Crystal Light, which introduced a new logo, typography, photography and packaging to coincide ...

As the category leader for over 40 years, Crystal Light delivers the lowest-calorie vodka refresher on the market CHICAGO--(BUSINESS WIRE)-- Nearly one-in-five Crystal Light fans use the product as a ...