Operational intelligence has quietly crossed a line. Inside modern enterprises, analytics no longer exists to explain ...
The Business & Financial Times on MSN
Measurement precedes prediction (I): Why data is not enough: Measurement as strategic infrastructure
By Abubakari YAKUBU (PhD)Although most modern organisations possess extensive data, a subtler challenge persists: a lack of understanding regarding the true meaning of their metrics.By the time ...
Data is no longer a supporting layer in TV advertising, it is becoming the operating system. Part two of this Industry ...
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