In LVMH Moët Hennessy Louis Vuitton’s third edition of La Maison des Startups, which received more than 1,000 applicants, U.S.-based product authentication solution Entrupy was among the 26 companies ...

Further expanding its reach in its mission to protect buyers and sellers from counterfeit luxury goods, Entrupy has announced an expansion of its partnership with TikTok as the official authentication ...

Entrupy is bringing its luxury authentication to social media, announcing its official partnership with TikTok as an official TikTok Shop authenticator in the U.S. Designed to protect businesses, ...

Entrupy Authentication uses a combination of artificial intelligence and microscopy to objectively assess the authenticity of an item, with each scan from an Entrupy device becoming part of the ...

Tech company Entrupy is using AI to combat the counterfeit market by definitively identifying real designer handbags and sneakers. The process involves submitting comprehensive images of the products, ...

This story was originally published on Fashion Dive. To receive daily news and insights, subscribe to our free daily Fashion Dive newsletter. The volume of performance sneakers and luxury handbags ...

From people to products, nobody likes anything labeled as ‘fake.’ That’s why product authentication services have made a huge surge in the market in recent years, especially when considering the ...

Just the mere mention of artificial intelligence within the fashion industry ignites a certain fight-or-flight response. It tends to be seen as a negative thing, with models being replaced, or ...