While most American women walk down the aisle on their wedding day in a white dress with a soft, romantic makeup look, Indian brides walk the aisle donning traditional outfits in vibrant colors with ...

A popular makeup artist and digital content creator has left the internet both impressed and unsettled after sharing a video of herself applying traditional Indian bridal makeup, on a silicone face ...

Proving to be the most beautiful South Indian bride, Sobhita Dhulipala’s wedding makeup glam requires special attention. (Image Credits: X) Sobhita Dhulipala tied the knot with Naga Chaitanya in ...

With the country’s cosmetics industry projected to grow to $20 billion by 2025, brands are leveraging innovative strategies and collaborations to meet the high expectations of modern brides The Indian ...

If you’re a TikTok regular, you’ve no doubt noticed the rising trend for “Asoka” makeup. Originating in India, it draws its inspiration directly from the traditional look adopted by Indian brides on ...