A new test called "Is my blue your blue?" reveals how different -- or similar -- your color perceptions are compared to everyone else. First there was “the dress,” then there was the sneakers, now ...

For psychologists, the color you favor speaks volumes about your personality. That's why experts have delved into why you might have a penchant for the blue hue. It's known for inspiring feelings of ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...

First there was “the dress,” then there was the sneakers, now there’s a debate over the color blue. If you’ve ever argued with a friend over whether something is blue or green, you’re not alone. A new ...