The colors a brand employs in a logo communicate a value to consumers. This is something we take into deep consideration when creating logos or design work for clients. Colors share a lot about the ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

Opinions expressed by Entrepreneur contributors are their own. Like a Russian nesting doll, there’s a lot more to logo design than meets the eye. A logo can be summarized in just three words: icon, ...

Color plays a powerful role in branding, marketing, and communication—and a logo is often where that power shows up first. Logo colors are more than design details. They’re strategic tools used to ...

CHAMPAIGN — Orange and blue have defined the University of Illinois' identity for more than a century, since students chose the official school colors in 1894. The exact shades have varied over the ...

Branding design is not a crucial element, but it is also a great way to grab customer attention in any business. From colors to fonts, the branding logo helps c ...

It's hard to believe that we’re already more than halfway through 2023. As we try to wrap our brains around that fact, it’s important not to forget to look to the future. Specifically, the future of ...

Shades of the past. Shapes of the future. Aiming to blend the two, the Rams revealed fresh colors and updated logos Monday, a precursor to the new uniforms and helmets the franchise plans to unveil ...