Juggling customer details, remembering follow-ups, and keeping track of every interaction can be overwhelming for small ...

This quick guide provides ten practical and time-saving Excel hacks that can be immediately implemented to enhance productivity. These tips cover a range of functionalities from basic navigation to ...

In 7 useful Excel formulas and functions for PPC, I shared tips to quickly identify high-impact PPC optimizations that will move the needle for your brand or client. I am a firm believer in an ...

In this month’s column, find out how to change text strings to sentence case in Excel. The Navigation Pane in Excel is a useful tool that allows users to easily move around and manage large workbooks.

Mastering Microsoft Excel's tools is a never-ending process, even for those who have used the program at work or at home for decades. With this in mind, here are some of my favorite Excel hacks I've ...

When you use Excel, you have access to powerful tools that can help you make informed decisions based on different scenarios. Two of the most useful tools for this purpose are Goal Seek and the ...

My approach to PPC is analytical. I realized early in my career that if I focused on developing my ability to manipulate and interpret performance data, the optimizations become obvious. Leaning into ...