The integration of Versatile Video Coding (VVC) into DVB standards could help broadcasters and digital video services offer audiences more tailored and inclusive viewing experiences, according to ...

Versatile Video Coding (VVC) will provide broadcasters and streaming service providers with new options for delivering the most compelling digital entertainment experiences, according to Lukasz Litwic ...

Previous iterations of the codec narrative have produced predictable outcomes with incremental efficiency gains, gradual deployment, and long-tail coexistence with previous standards. The same is ...

BEAVERTON, Ore.—The Media Coding Industry Forum (MC-IF) has issued an update on its recent efforts and provided some predictions for 2024, which the group expects to be a “breakout year” for Versatile ...

Sundararajan Kumar and Vishnu Saran Nayak of Dolcera analyse the surge in inventive activity related to a video compression standard tailored to 5G networks and identify the leading innovators and ...

Managing IP sat down with Nokia’s head of multimedia technologies, Ville-Veikko Mattila, to discuss the cutting-edge applications of Versatile Video Coding, and the societal challenges that could be ...

Mobile network operators will look at means to remedy any negative effect of incremental traffic growth. The advanced compression that VVC offers can certainly help to address these challenges.” — ...

AMSTERDAM, NETHERLANDS, September 10, 2025 /EINPresswire.com/ -- The Media Coding Industry Forum (MC-IF) heads to Amsterdam for IBC 2025 to demonstrate the latest ...

The starting gun has been fired on development of a new video codec beyond VVC with gains of at least 20% up to 50% claimed by R&D lab InterDigital. The target for H.267 is to deliver improved ...

Codec adoption is like that slow-moving development being built across town. It seems to take forever to get the roads, storm drains, and sewage systems in and the lot grading completed. The developer ...