Behind the blockbuster nostalgia are smart lessons in cultural participation, consistency, and making value felt.

Comcast Xfinity's first Super Bowl ad is a Jurassic Park-themed one featuring cameos of several stars from the 1993 film.

ORIGINAL STORY: Super Bowl LX may still be a few days away, but Xfinity has already released its Jurassic Park-themed ad that ...

Comcast's Xfinity partners with Jurassic Park for its national Super Bowl ad debut.

The spot, directed by Taika Waititi, reunites the cast of the original film, including Jeff Goldblum, Sam Neill and Laura ...

The ad's premise takes viewers back to the first film in the dinosaur movie franchise, which came out in 1993.

The commercial turns the original premise of "Jurassic Park" on its head after Xfinity Wi-Fi quickly fixes a widespread ...

Sam Neil, Laura Dern and Jeff Goldblum reprise their 'Jurassic Park' roles in a cheeky ad that reimagines the classic ...

Comcast is taking a little time out of the telecast of Super Bowl LX on NBC to conduct some business. The cable giant, which is also NBC’s corporate parent, will run a 60-second commercial for its ...