In essence, AdCP aims to do for AI-driven advertising what OpenRTB once did for real-time bidding—bring order to chaos. But this time, it’s not just about banner ads; it’s about creating a universal ...

Google’s v23 Ads API speeds up releases while adding deeper Performance Max insights, AI-driven audiences, and more granular reporting.

Unlike basic APIs that expose only candidate and job data, Tracker's new API provides complete operational coverage. Partners and customers can build secure, purpose-built integrations across the ...

OpenAI's soon-to-be-launched advertising business could generate tremendous revenue if management executes well.

Prediction markets such as Kalshi and Polymarket have consumed the sports world throughout the past year, but the NFL wants no part in it for Super Bowl 2026. There will be no prediction market ...

Learn how radiopharmaceuticals are transforming cancer treatment and creating new opportunities for biotech and pharma ...

ESET researchers discover an Android spyware campaign targeting users in Pakistan via romance scam tactics, revealing links to a broader spy operation.

Virtual reality (VR) and augmented reality (AR) have transitioned from novelty concepts to essential business tools. Through immersive technology, users can experience branded narratives, visit ...

Cassidy Horton is a finance writer covering banking, life insurance and business loans. She has worked with top finance brands including NerdWallet, MarketWatch and Consumer Affairs. Cassidy first ...

Machine learning is the ability of a machine to improve its performance based on previous results. Machine learning methods enable computers to learn without being explicitly programmed and have ...

Advisors can provide better service when they offload time-consuming tasks Rebecca Rosenberg has 10+ years of experience as a writer and content strategist. She has written dozens of articles on ...