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Euny Hong is the former supervising editor at Investopedia.com. She is also the author of two critically-acclaimed, published books. Dr. JeFreda R. Brown is a financial consultant, Certified Financial ...

AI has redefined search. Marketers need an updated game plan to not only get featured in search engine results... but also get cited by AI chatbots. Welcome to the new world of XEO—where SEO, GEO, and ...