Rita Shangase didn’t build her makeup service brand in a studio or behind a counter. She built it on the inner city streets ...

Beauty giant Huda Beauty is embroiled in a boycott. Founder Huda Kattan's social media posts on Iran and past claims about Israel sparked outrage. Consumers are demanding accountability from retailers ...

A viral boycott of Huda Beauty is sweeping across social media after founder Huda Kattan, 42, shared a video to her Instagram account (@huda) that Iranians say amplifies Islamic Regime propaganda. The ...

Huda Kattan, the Huda Beauty founder, faces global backlash after sharing an Iran video, sparking debate over influence, activism, and misinformation.

Huda Kattan is facing intense backlash after sharing a controversial video related to Iran protests, with critics accusing the Huda Beauty founder of amplifying pro-regime narratives. The incident has ...

View post: Amazon's 'incredibly convenient' nightstand and charging station is on sale for $30 Beauty industry nostalgia gives way to shifting consumer priorities and market oversaturation. Two ...

2025 was the year beauty embraced entertainment and digital-first storytelling. Social media campaigns rivaled Hollywood blockbusters with star-studded casts. Content stopped revolving around product ...

The beauty industry has hit an attention recession. Paid creator collaborations have increased more than 41% since last year, yet engagement has fallen nearly 20%. The beauty giants are working harder ...

Huda Beauty has ended its partnership with Huda Mustafa over a recent social media controversy. The popular beauty brand announced Friday that it was dropping the Love Island USA star after she ...

“Love Island USA” season 7 continues to bring the drama even months after the season concluded. Huda Beauty has ended its relationship with one of the show’s alums, Huda Mustafa (who is not related to ...

Huda Beauty announced the end of its partnership with Mustafa, saying she “displayed behavior that does not align with our values.” “This action was taken not because of any creator or influencers ...

Popular beauty brand Huda Beauty has officially severed its ties with Love Island USA Season 7 contestant Huda Mustafa following a livestream scandal involving a racist slur aimed at fellow cast ...